StellareX partnered with Affordable Construction by MZ to create a refreshed brand identity system. The goal was to give the business a modern and trustworthy look that could stand out in a competitive local market and remain consistent across web, social, and print platforms.
We began with strategy sessions to understand the company’s story, audience, and vision. From there, we explored different design directions and refined a visual system that feels modern and reliable.
Deliverables included a complete logo set, color palette, typography, brand guidelines, social media templates, and stationery. We also aligned the new identity with the website so every touchpoint spoke the same language.
We focused on clarity and consistency at every step. The new logo system scales cleanly from small digital uses to large signage, while the color and type choices project craftsmanship and trust. Messaging was tuned to be direct and helpful so customers can quickly understand services and next steps.
A clear identity builds recognition, earns trust, and invites customers to take action.
With the new identity finalized, we updated key pages on the website, refreshed social profiles, and provided ready to use templates for the internal team. The result is a unified presence that is simple to maintain and ready for future campaigns.
